Model call templates

Free Photography Model Call Templates and Examples

Three model-call posts you can adapt to your next portfolio project. Make the offer clear before the applications arrive.

Use this resource
THE SHORT ANSWER

A useful model-call post explains who the session is for, when and where it takes place, what participants receive, any cost, and how to apply. Replace every bracketed detail below before publishing. Be specific about your project instead of promising a free session when there are conditions or charges.

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Portrait Portfolio Model Call: Copy and Adapt

Use this when you have a specific portrait concept to photograph. Describe the concept and practical requirements without asking applicants for unrelated personal information.

Portrait model call — [city / area]

I’m creating a new portrait series exploring [concept, setting, or style], and I’m looking for [number] participants interested in taking part.

Session: [date or date options], approximately [duration], at [general location]. [Relevant wardrobe or preparation details.]

You receive: [number and type of finished images], delivered by [timeframe], with [clearly described personal-use arrangement].

Cost: [no session fee / exact participation fee]. [State any required purchase or confirm there is none.]

Project use: I hope to share selected images in [portfolio / website / specified promotion]. We will discuss the intended use and the participation agreement before you commit.

Apply: Complete [application link] by [deadline]. Please include your contact details, availability, and [one question relevant to the concept]. I’ll contact selected applicants by [date]. Applying does not reserve a session.

Interactive checklist

Portrait Portfolio Model Call: Copy and Adapt

Use this when you have a specific portrait concept to photograph. Describe the concept and practical requirements without asking applicants for unrelated personal information.

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Branding Portfolio Example

Small-business branding model call — [area]

I’m building a portfolio of [specific business / workspace] portraits and looking for [number] local business owners whose work fits [concept].

We’ll photograph at [location] on [date options] for approximately [duration]. You receive [deliverables] by [timeframe]. Participation costs [amount / no fee]; [explain any other required costs]. We’ll agree in advance how both of us may use the finished photographs.

To apply, visit [link] by [deadline] and tell me about your business, your availability, and [relevant workspace or project detail]. I’ll reply to selected applicants by [date]. Please do not send customer information or confidential business material with your application.

2

Seasonal Family Session Example

[Season] family model call — [area]

I’m photographing a sample [season / setting] session for [specific portfolio purpose] and looking for [number] families comfortable with that concept.

The session will take place on [date] at [general location] and last about [duration]. Families receive [deliverables] within [timeframe]. The participation cost is [amount / no fee], with [any purchase requirements].

Please apply at [link] by [deadline] with your contact details, availability, and [relevant session information]. If children will participate, a parent or guardian should complete the application. We’ll discuss preparation, participation, and intended image use before confirming the session.

Selected applicants will hear from me by [date]. If weather affects the session, [state your proposed backup arrangement].

3

What to Change Before Posting

Start with the real creative goal: a new lighting approach, a specific setting, or a portfolio gap. Remove requirements that do not serve that goal. State the actual offer, including delivery timing and any purchase expectations, so applicants can decide whether it suits them.

Choose an application deadline you can manage and a realistic reply date. If availability is flexible, say which dates are possibilities and when you will confirm one. A model-call announcement explains the opportunity; it does not replace the participation and image-use agreement.

4

Turn the Post Into a Manageable Application Process

Send applicants to one form rather than collecting answers across comments and messages. Ask for contact details, availability, and only the information needed to select and prepare for this project. Keep the form short enough to complete on a phone.

Use the model-call application form guide to choose questions. Then follow the step-by-step model-call workflow for selection, preparation, and delivery. If you need to explain the opportunity to a first-time participant, share what a photography model call means.